This surf mega-company had its humble beginnings in 1973 on Australia’s Gold Coast. Now firmly established in the global surf, skate, snow and wake market, Billabong has acquired a myriad of lifestyle brands including Honolua Surf Co., RVCA, Nixon and even online retailer swell.com.
Billabong’s board shorts, bikinis and other surf wear are tried and tested by pros worldwide. From bohemian fringes, ikat patterns, photo graphics to geometric pops of neon, the company’s designs stay fresh with artist collaborations and capsule collections coveted by the fashion-forward surf set.
Maui store locations include The Shops at Wailea, Lahaina’s Front Street and Whaler’s Village in Ka’anapali. For more info, visit www.billabong.com.